Semler Scientific, Inc. uses the latest medical and information technology advancements to allow providers and their patients to detect early signs of chronic diseases while providing the flexibility to perform the tests directly at the point of care with portable, easy-to-use equipment.
Challenge: Antiquated Design Wasn’t Getting the Job Done
Semler Scientific came to us with a corporate site they described as “horrifying.” They wanted a vastly updated digital presence to compete in the medical device marketplace and be seen as credible by customers, prospects, and patients.
Solution: Transform the Company’s Digital Experience
We recognized the potential for a site redesign by engaging with the Semler Scientific team. They were incredibly eager to elevate and reinvigorate their website. We worked hard to find the right design to suit their needs and vision, iterating on concepts, navigating leadership changes, and creating an eye-catching composition that checked all their boxes.
We paved the way for content creation by providing content templates for the site pages. The new site highlights detailed product information, provides educational information on chronic diseases, and encourages user engagement and communication.
The Results
The recently launched site is easier to read, modern, and accessible. Our digital strategist has worked hard to keep their meta data current and implement keywords to further lift the site’s visibility. We continue executing digital marketing strategies to assist in the growth of the site and digital marketing presence, resulting in increased reach and ranking.