Blog

The latest website development tips and best practices from the 3 Media Web team.
Facebook Ads

4 Tips For Using Facebook Ads

As businesses of all sizes struggle to claim a share of organic, free traffic online, paid advertising on social media sites is surging – and over half of all social media ad spending goes to Facebook alone. Facebook paid ads can have unparalleled social reach, but using Facebook ads effectively

MACIPA

3 Media Web Launches New Physician Membership Website Mount Auburn Cambridge Independent Practice Association (MACIPA)

Mount Auburn Cambridge Independent Practice Association (MACIPA) is a physician membership organization with nearly 500 primary care physicians and specialists who practice at Mount Auburn Hospital and are located in the Boston area, including Cambridge, Belmont, Watertown, Waltham, Somerville, Lexington, and Arlington. Established in 1985, MACIPA is a leader in

Clean Code

Why Clean Code Helps with SEO

Sometimes you might hear that your website’s design can impact its search engine ranking performance. This is true, but there are naysayers denying the fact because, since the impact is “indirect,” it seems irrelevant. Yet, there is a significant difference between the SEO value of clean code versus bulky or

ConEst Software Systems

Software for the Specialized Electrical Contracting Industry Website Launch: ConEst Software Systems

ConEst Software Systems is a leader and innovator of estimating and project management software for the electrical and low-voltage construction industries. Since 1989 ConEst has helped contractors produce competitive bids that result in more efficiently managed projects. Their product line includes solutions that are industry smart, easy to use, and

Retargeting

What Is Retargeting and How Is It Used?

When someone visits or abandons your website, you think that is it, opportunity lost. But retargeting is a great way to win them back. Find out how retargeting works and why you should use it in your digital marketing strategy. When a consumer visits and abandons a retail website, it

Navin Haffty

A New Medical EHR Consulting Website Launch

Navin, Haffty & Associates is a leader in customizing solutions for medical facilities that range from large multi-entity health systems to rural critical care access hospitals. A MEDITECH EHR partner, NHA offers electronic health records consulting services aligned with MEDITECH’s solutions to improve operational performance and enhance patient care quality.