Author Archive

Tom Broadwater

Sr. Digital Strategist

Blogs

is-your-website-helping-or-hurting-lead-gen

Digital Marketing

Is Your Website Helping or Hurting Lead Gen?

Great lead gen campaigns need more than traffic. If your website isn't converting, here's how to tell and what to do to fix it.
new-google-yahoo-bulk-email-requirements-now-in-effect

Digital Marketing

New Google & Yahoo Bulk Email Requirements Now in Effect

In April 2024, Google plans to begin rejecting a percentage of bulk sender emails that don’t meet their requirements. The rejection rate will gradually increase over time.
a-beginners-guide-to-website-accessibility

ADA Compliance

A Beginner’s Guide to Website Accessibility

By making your website accessible, you’re inviting people from all walks of life to engage with you and representing your brand as inclusive. From a business perspective, you are expanding your website user base by being accessible to all, regardless of abilities.

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