Software for the Specialized Electrical Contracting Industry Website Launch: ConEst Software Systems
ConEst Software Systems is a leader and innovator of estimating and project management software for the electrical and low-voltage construction industries. Since 1989 ConEst has helped contractors produce competitive bids that result in more efficiently managed projects. Their product line includes industry smart solutions, easy to use, and features a process that maximizes profits. 3 Media Web worked with ConEst to assist in developing a new electrical contracting industry website to replace one that no longer reflected an accurate description of a company growing and evolving.
3 Media Web met the client’s goal of designing easy-to-navigate product pages and including clear and concise explanations. Product pages each include button links to demo the product and/or view a comprehensive video on the product.
Home Page Overview
The Home page features a preview of ConEst’s software solutions with links to more detailed information. There is a direct link to the Video Library and a scrolling gallery of contractor testimonials to lend credibility to the client’s well-earned reputation as a leader in their field.
Training and E-Commerce
It was a priority for the client to have a section that reorganized and coordinated their training courses – classroom, webinar, online or onsite – to increase registration and revenue. 3 Media Web redesigned the process and integrated all training into the client’s existing e-commerce system, resulting in a simple and efficient registration and payment process.
Video Library Key to Understanding
ConEst Software Systems has a robust series of videos for each of its software solutions. The library was redesigned so that the videos could be viewed right on the page, replacing a series of links on the old website. They are easily accessed and lead the prospect through the sales cycle to requesting a demo or calling ConEst Software Systems for more information.
Support is Key
ConEst is serious about assisting prospects and customers when they have questions about their software – or need a little help working through a project. 3 Media Web designed a Support tab that links to their Annual Service Plan and their Remote Support and Support Request.
A Blog page rounds out this mobile responsive electrical contracting industry website. This page includes articles of interest to ConEst’s readers and updates on product launches, industry conferences, and exhibits.