3 Media Web Receives Five Communicator Awards
3 Media Web worked closely with the client to develop a website that communicates their innovative approach to elder care management.
The Academy of Interactive & Visual Arts recently presented its prestigious Communicator Awards, recognizing international companies for big ideas in marketing and communications.
In 2018, the 23rdseason for The Communicator Awards, more than 6,000 entries from companies and agencies of all sizes were reviewed. 3 Media Web is proud to announce that the company was recognized for three of its website design and development client projects. An Award of Excellence for 3Play Media and Acacia Communications were presented, as well as an Award of Distinction for Acacia Communications and two for Tandem Care Associates.
Award of Excellence for 3Play Media
3Play Media was founded in 2007 by four MIT graduate students with a mission to make video accessible through innovative technology. They have provided premium closed captioning, transcription, audio description, and subtitling solutions to more than 2500 universities, companies, and government agencies across a range of industries. The 3Play Media innovative and competitively priced process has led to seven patents (granted and pending).
3 Media Web used cutting-edge web technology to create the 3Play Media website and achieve the client’s marketing and accessibility goals. 3 Media Web used appropriate graphic elements, modified others, and implemented specific coding techniques on the back end.
Everything from color schemes with the greatest contrast for visual disabilities to underlining clickable text to formatting large blocks of text as links for those with physical limitations were utilized for accessibility. Sophisticated coding was employed so a blind user can hear audio descriptions of the links and content on the page. Those who cannot use a mouse because of a physical disability can use the tab key to navigate throughout the website.
From design to navigating the comprehensive content, the 3Play Media website is easy-to-use and accessible from every perspective.
An Award of Excellence and Award of Distinction for Acacia Communications
Acacia Communications is a leading optical networking technology company that empowers cloud and content providers to connect at the speed of light, enabling them to meet the rapidly increasing consumer demands for data. Acacia has leveraged advances in silicon processing to provide their clients with higher data transmission rates, lower power, and higher performance.
3 Media Web redesigned the Acacia Communications website using a new color palette and a streamlined layout. To differentiate Acacia from others in its field, the About Us page includes a carousel of Competitive Strengths text superimposed over a colorful background image of the Acacia laboratory to attract and engage the reader.
All the pages were redesigned to be dynamic, simulating data streaming and supporting the assertion that Acacia Communication is a company on the cutting edge of high-speed integrated optical networks.
Updated to engage high-tech and very specific prospective clients, the new Acacia Communications website confirms its reputation as a company whose advancements are matched only by the speed of its optical networking technology.
Awards of Distinction for Tandem Care Associates
Two Communicator Awards of Distinction were given in recognition of best practices in the design and development of the Tandem Care Associates website.
Tandem Care Associates provides services to seniors and their families that include an individualized care and treatment plan to determine the needs for home and personal care, as well as memory care and geriatric care management services. Located in Acton, MA, Tandem Care Associates provides comprehensive, integrated, expert care management for their clients.
Tandem Care Associates required strategic planning “from scratch” for the website. The company needed a graphic logo and branding that differentiates them from other health care providers and facilities that address the needs of elders and their adult children. Having no library of photographic images, it was necessary to thoroughly research stock photos for their website that project an image in sync with the company’s philosophy.
3 Media Web worked closely with the client to develop a website that communicates their innovative approach to elder care management. They added a Family Portal to enable family members to check in on the status of the care being provided for their loved one. The Family Room dashboard allows family members to monitor care online from anywhere, at any time, and from any device. They can review care logs and view the care calendar. Family members can manage medication and add notes regarding instructions for caregivers.
This feature is explained in a one and one-half minute video we placed on the website’s Family Portal page.
The Academy of Interactive & Visual Arts emphasizes that their Communicator Awards honor work that transcends innovation and craft – work that makes a lasting impact. They state, “We provide winners and their clients the recognition they deserve and give communications and creative professionals proof and validation that their work is highly regarded by their peers within the industry. The Award of Excellence, our highest honor and is given to those companies whose ability to communicate positions them as the best in the field. “
The Academy of Interactive & Visual Arts is an invitation-only group consisting of top-tier professionals from acclaimed media, communications, advertising, creative and marketing firms.